Do
Ready Made VRE Websites Actually Earn Any Money?
By
Colin Evans
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Recently
there has been major interest in ‘Virtual Real Estate’
(or VRE) resulting in many people wanting to own websites
which make money through Google Adsense. This increased interest
created a demand for ready made websites with the Adsense
code built in, but are these websites the VRE solution their
creators claim them to be?
That
depends on what their new owners do with the websites…
The
vast majority of people will upload the website ‘as is’
and pray fervently for an income from it, which is never going
to happen as demonstrated by the following two reasons:
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- There
are many identical websites on the internet, and I do mean identical,
in every aspect - mirror images. While the search engine’s
duplicate content filters may be limited in their abilities, they
can and do spot mirror image pages and will filter them out.
- Every
website is targeting the same keywords which mean sudden instant
competition. The website that gets top ranking for these keywords
is going to be the one with the most inbound links.
Not
looking good for the ‘upload and pray’ website owners
is it?
If
you’re looking to buy a website with the view to uploading
it ‘as is’, forget it, you’re wasting your time and
money. You have to modify the website, and then promote it, before
it will reward you with an income.
Assuming
your website is created from private label articles, here are a
few tips for quickly modifying your new website:
- Change
the titles of each PLR article page - One fairly big chunk of
text on every page is the website menu. Most VRE websites use
dynamic menus, meaning you just have to upload a webpage into
a directory (or folder) and it will automatically be included
in the website menu. Because the webpage title is invariably used
for the menu link text, by changing all the titles you change
a good percentage of the text on every page.
- Change
the keyword targeting of each PLR article page - By choosing a
different popular low competition keyword for each page you eliminate
nearly all of the new competition created by the other website
owners. At the very least, each page should be optimized with
the keyword appearing:
- In the Title (i.e. between <title></title>)
- In the Description Meta Tag
- In the Keywords Meta Tag
- In the Heading (i.e. between <h1></h1>)
- Once in the first sentence and then once in every paragraph.
- In the webpage file name - You could use the title as the file
name, just replace the spaces with hyphens ( - ) or underscores
( _ ).
- Place
a ‘Sponsored By’ text advertisement in the middle of
the article text - This will break up the existing article text
and assuming you’ve changed the keywords will give the PLR
article page a slightly different ‘fingerprint’ and
give you the edge over other website owners. The quickest way
to do this is by using a server side include for the advertisement…
Even
though you’ve now got the edge over the other website owners,
your website will not earn a cent unless you promote it. Here are
a few tips to get you going:
- Place
a link to your website in every related directory you can find.
For a list of SEO friendly directories enter “seo friendly
directory list” into your favorite search engine.
- Trade
links with websites of a similar theme to yours (or buy one way
links). When you first start out you should look for websites
that receive a fair bit of traffic, as some of this traffic will
be funneled through the link to your website. For more effect,
get links to each PLR article page of your website (i.e. use different
linking text for each page).
Finally
a promotion tip which while not mandatory could mean the difference
between your website earning $1 per day and $5 - $15 per day…
- Write
(or have written) several articles on a similar theme to your
website and submit them to the major ezine and article directories.
At the end of your article you are allowed to add a resource box,
consisting of a few lines in which to place an advertisement for
your website plus a link to it. For more effect, write and submit
several articles which link to each PLR article page on your website
(e.g. a 5 page site could have 5 x 5 = 25 articles).
About
the author: Colin Evans - Build
your Virtual Real Estate with versatile “Plug’nProfit”
websites which are the ideal solution for people who are simply
too busy to build their own money making websites and for those
who have no idea where to begin.
Get
yours now… www.nichesiteprofits.com
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